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WooCommerce — A Perfect Solution For Online Business

In a short span of time, the App Company WooCommerce has become extremely popular among virtual merchandise owners. In fact, WooCommerce refers to a free plugin that is designed and developed facilitating the purchase and sell products online. A developer can transform any normal WordPress shopping site into a wonderful online retail showroom with multiple shopping features using woo commerce plugin. According to the latest statistics, 1986324 websites use woocommerce plugin round the clock. The WooCommerce website development services consulting company is especially interested in guiding the digital shoppers to make a purchase from the online store directly using its services and features. Advantages of WooCommerce in Online Shopping Selling and Cross Selling:  The  WooCommerce integration services  enable users to use its enriched feature, including selling and purchasing various items sans any fuss. According to the latest statistics of Woocommerce, around...

Amazon Advertising — New Features and Changes 2018

As you might have noticed, Amazon’s advertising reports have been updated within Seller Central (if your reports are not updated yet, they will over the next few weeks). Below are some key highlights of the changes that people found helpful. What has changed in reporting in Sponsored Products and Headline Search Ads for Sellers? 1.  Amazon Sponsored Products  ads are updated every hour, with data no older than 12 hours. Previously, data was updated every 4–8 hours with 48–72 hour old data which varied for each metric. 2. Sponsored Products data excludes cancelled orders. 3. Sponsored Products reports now have a custom date range in the last 60 days for product search term, purchased product, keyword, and placement reports. 4. Headline Search Ads keyword report now have a custom date range in the last 60 days for keyword report. 5. Headline Search Ads now has an account level report, which breaks down the performance of each keyword in each campaign. How does sa...

Amazon Unveiling Private Label Video This Year — Get Ready To Boost Your Sales

Good news for Amazon sellers is that the uploading private label video facility will be available to them subsequently. Presently this feature in beta and is set to make the experience easier and more interesting for the Amazon dealers. In 2017, Amazon generated around $450 million through sales only. It is extremely popular for its effective Amazon consulting services through which new dealers easily learn the nitty-gritty of online selling. According to eStore Factory, one of the globally renowned Amazon  SEO experts , sellers having brand registry will only use this video uploading tool. If a seller qualifies, then he will find this feature in the brand content section under advertising. In fact, the latest Amazon statistics claimed that dealers using this option would like to 75% rise in potential buyers than others. Amazon Video Upload Features • Acceptable file format: MP4, 3GP, AAC, and MPEG-2 • Title of the video: Maximum 100 characters • Description: Maximum 400 ...

AMAZON’S CHOICE CRITERIA UNVEILED

Choosing a product from a sea of similar products can be a daunting task. However, buyers are most likely to choose a product which has the little black label on it and why not? Its Amazon’s choice after all. Being an Amazon’s choice gives the product an unfair advantage and makes it the clear choice for the buyers to make a purchase. There has always been speculations surrounding the algorithm involved and criteria required to get the Amazon’s Choice label on listing. The sole explanation Amazon gave was: “Amazon’s Choice recommends highly rated, well-priced products available to ship immediately.” But after a series of assumptions and beliefs, the retail giant has elaborated as to why the product is awarded Amazon’s choice badge. For Example: • Low Return Rate: 53% fewer returns than similar products • Highly Rated: More than 80% 4 star and 5 star reviews • Popular Item: Popular with customers shopping for “keyword” This useful piece of information puts an end to the debate. ...

4 Tips to Choose Excellent Amazon Consultants

Millions of sellers strive to achieve the top place in the Amazon marketplace but with increased competition, most of the sellers are unable to get to the right spot. According to a survey, nearly 50% of the sales made online are made via the Amazon marketplace. Moreover, the sellers can also take the services from the experienced Amazon Consultant who can guide the sellers in a systematic manner. Moreover, Amazon has such a deep impact on the customers across the globe that there are nearly 310 million customers. Even the third-party sales are around 50% on the Amazon online marketplace. However, for achieving a good platform for sales the sellers can hire the  Amazon seller consultant . Let’s have a look at some tips to go for the finest consultant who will look after your every requirement. Get Amazon SEO Services The SEO is an integral part of the Amazon as it also works as a Search Engine for the customers who straightaway opt for searching for the products from the Am...

Has Amazon Stopped Advertising on the Google PLAs?

Last week Amazon the E-Commerce giant stopped the advertising on Google PLAs that means they no longer now need the space on Google SERP. The shopping campaign known as PLA helps the online store owners in the spotting of their products and services on the top in Google searches. The marketing budget of Amazon for running the ads was stated to be nearly 40.6%. According to the reports by the Merkle, last year Amazon spent almost $37.6 million on a monthly basis. Why is Amazon Thinking about this Discontinuation? With the discontinuation of Amazon from the Google PLAs, the market can see a dip in the sales of Amazon. While on the other side, the other marketers and retailers found it to be positive for advertising now on the Google space. The Amazon has thought about this discontinuation in order to stop using the expensive Google Product Listing Space and to concentrate on their digital marketing offers. Moreover, for making a space on the Amazon now the retailers’ needs qualit...

E-Commerce Fulfillment Strategy Provider: What Things You Need to Know?

The Fulfillment Strategy can be confusing sometimes, and the Ecommerce sellers may require the guidance from  Ecommerce services provider  in every aspect. This will help them to retain their customers that may otherwise leave because of the late shipping or fulfillment of their orders. According to a survey, it was found that nearly 96% of the consumers only shop with the retailers if they find the positive delivery experience. It was also seen during the research that 80% of the consumers want the same-day shipping and 55% of them are willing to pay an extra amount for that. However, 47% of the sellers do not offer the service that makes them stand out of the competition. Let us now have a look at some of the Ecommerce solutions and the tips to choose the best strategy and fulfillment service provider. The Reputation of the Fulfillment Provider The Ecommerce fulfillment provider that the sellers want to opt for must carry the years of experience so that they can handle...